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Use LinkedIn To Network & Get Hired

By Jordie Kern @JordieKern

If you’re going to use just one social networking site for your job search, it should be LinkedIn. Understanding this amazing networking tool, and utilizing it to your advantage, is crucial in today’s job market. It’s the most effective way to get your information out there, build a massive network, and connect with hiring managers, human resource directors, and recruiters.

Here are seven tips to help you get the most out of LinkedIn.

1.  Go for quality not quantity.

Don’t pile on the connections just to impress people.  I’d rather you have 75 great connections of people who know you well, then 250 connections of random people you never communicate with.  Connect with classmates from college and high school, relatives, past coworkers from internships, and family friends.  Never connect to strangers…it’s a waste of time.

2.  Write custom invitations.

When recruiting connections, always write a personal note.  It’ll get you noticed.  Don’t use LinkedIn’s standard, canned message.  Remind the person who you are and where you met in your invitation. This personal touch will be especially useful when connecting with 2nd and 3rd degree connections who might not already know you.

3.  Complete your profile

Your profile should be 100% complete.  Write a great title and summary that describes what makes you unique.  Use a smiling headshot in business attire.  Load your resume and identify skills you possess.  Make sure your contact information is public so it’s easy for a recruiter to find you.  And no typos or grammatical mistakes!

4.  Load it with keywords

Employers often recruit new talent by using powerful software programs to quickly search thousands LinkedIn profiles.  For that reason, it’s crucial you make page search-friendly and loaded with industry specific keywords.  A good way to do this is to read job postings for the exact position you want.  Then edit your profile so it includes all the common phrases or buzz words.

5.  Get recommendations

Obtain as many endorsements as you can from former bosses, colleagues, professors, and friends.   People you have worked with you at previous internships or jobs carry the most weight. Think of it like a product review on Amazon.com.  It always helps an employer to see someone else’s perception of you.

6.  Join groups

There are dozens of groups you can join in every conceivable industry.  Hook up with the most popular ones based on the number of members.  Don’t overdo it…three to five groups will do.

7.  Participate in discussions

Make an effort — at least once a week — to join group discussions that interest you. Ask questions that can help you learn more about your target field and maybe even give you an inside track to an opportunity.  It’s important to be visible…you never know who is watching!

Jordie Kern is Co-Founder of 1 Degree Hire.  Click Here for his complete bio, and follow him on Twitter @JordieKern

To access a FREE, 3 Part Video Series from 1 Degree Hire, enter your name and e-mail Here.

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Seven Seconds

By Jordie Kern @JordieKern

Seven Seconds.

That’s it.  That’s all the time you can expect a hiring manager will spend reading your resume before he chucks it in the trash or adds it to the “interview” pile.

It just doesn’t seem fair.  You’ve probably spent over $100,000 on your college education, four years of your life, and countless hours interning, yet you have only a few precious seconds to make an impression.

Your Resume Won't Have Much Time To Impress. Make All Seven Seconds count!

Your Resume Won’t Have Much Time To Impress. Make All Seven Seconds count!

Yes, it stinks, but that’s the reality of today’s super competitive job market.  Employers regularly evaluate several hundred resumes for each position…they have to make quick judgment calls in order to filter the massive resume stacks on their desks.

Here are some simple adjustments you can to make to your resume to ensure you make every second you get count!

First, it’s got to be easy on the eyes.  Attractive banner, legible font, ample white space, columns that line up, short bullet descriptions, one page only, no mistakes.

Next, employers will spend about five of the seven seconds reading the most relevant real estate on your page…your “Work Experience” section.

So it’s vital that you have appropriate, real-world internships that have prepared you for working in your chosen industry.

For example, if you want to work in marketing, yet the only job experience on your resume is being a waiter and a life guard, that’s not going to cut it.  You need to include a marketing internship.

The entry-level job market is super competitive and you have to bring your “A-Game.”

Your internship bullet points must demonstrate how you solve problems, improve processes, cut costs, and most importantly, generate revenue.  Use results oriented measurable data, not vague and generic language that says nothing about how you add value.

Make your bullets pop with action verbs like “Generated,” “Expanded,” and “Cut,” not boring language like “Responsible for,” or “Worked at.

Now, if you just haven’t had any appropriate internships to feature on your resume — a common problem for many college students — no worries…it’s never too late to get this experience.

Beefing up your resume right now is vital and the most important thing you can do if you want your seven seconds to result in a job the job interview you deserve.

Jordie Kern is Co-Founder of 1 Degree Hire.  Click Here for his complete bio, and follow him on Twitter @JordieKern

To access a FREE, 3 Part Video Series from 1 Degree Hire, enter your name and e-mail Here.

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Considering An MBA? Wait!

By Jordie Kern @JordieKern

If you’re considering getting your MBA immediately after graduating, I want to give you something to think about before you start applying to schools.

A graduate degree is expensive and a huge time commitment.

My advice…get a job for a year or two before you sink $50,000 or $100,000 into a business degree.

You can always get your MBA after you get your feet wet in the working world.

Here’s why I think this is a smart move:

Once you start working, you may realize that you can advance up the corporate ladder and make the money you want just as easily without an MBA.

You may change your mind and switch careers…it happens all the time.

One of my friends got her MBA and then decided she’d rather teach elementary school…it was an expensive lesson to say the least, and I’m sure she’d love to have those two years of her life back.

You’ll be more focused a few years from now, so if you do decide to go to business school, you’ll work harder and appreciate the opportunity much more.

Plus, you’ll know with more clarity exactly what area of business you want to focus your studies on haven already had a glimpse of what you like and don’t like.

And best of all, if you wait, your employer may pay for it, saving you a ton of money.

If your heart is set on an MBA, check out programs that offer night classes so you can work at the same time…that’s a possible alternative.

Jordie Kern is Co-Founder of 1 Degree Hire.  Click Here for his complete bio, and follow him on Twitter @JordieKern

To access a FREE, 3 Part Video Series from 1 Degree Hire, enter your name and e-mail Here.

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Don’t Be An Unemployed Job-Seeker!

By Jordie Kern @JordieKern

One of the biggest mistakes I feel you can make when looking for work is being a full time unemployed job seeker.

It can be depressing and discouraging for you when that’s the only thing you’re doing.

Plus, focusing your entire day on finding a job makes you look undesirable to employers.

Some may form negative opinions about you because you are not doing anything productive during your search.

Anytime I interview a kid who hasn’t worked since college graduation and he’s a full-time job seeker, I immediately think, “What’s wrong with him?  Why hasn’t anyone hired him yet?”

So here are 3 ways I recommend you spend your time during this transition period to make yourself much more marketable.

1. Intern at a company in your chosen industry

2. Volunteer at a local non profit organization for a cause that’s important to you

3. Start your own business that does not require financial risk.

Keep in mind that you may not get paid, but you’re not making anything now anyway.

IT’s much more important for you to invest in yourself, build your skills, meet new people, and accumulate work experiences that you can discuss in your interviews.

Believe it or not, being a part-time — and not a full-time — job hunter will actually give you a much better opportunity to land a great job.

Jordie Kern is Co-Founder of 1 Degree Hire.  Click Here for his complete bio, and follow him on Twitter @JordieKern

To access a FREE, 3 Part Video Series from 1 Degree Hire, enter your name and e-mail Here.

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The One Question That Could Cost You A Job Offer

By Jordie Kern @JordieKern

There’s one question that could single-handedly cost you a job offer.  Want to know what it is?

“What’s the salary?”

Why?  Because it proves that you’re more interested in yourself then the company you want to work for.

Remember, a hiring manager isn’t interested in what you want.  They’re only interested to learn how you’re going to help them achieve their company goals. Of course your salary is important and it may ultimately play a roll in your decision about where you decide to work.  But asking this self-serving question prematurely is inappropriate and a terrible strategy that could ultimately move your application to the reject pile.

To prove this point, a friend of mine, who works for the New York Yankees, just went through a job recruiting process.  He forwarded an email exchange he had with a talented applicant he really liked named Eric.

He told me the job was Eric’s to lose…a super talented recent college grad, great internship experience, and all the qualities the position required.

My friend said as long as Eric didn’t say anything stupid in the interview, the job was his.  Check out their email exchanges:

First Email from my friend to Eric:  

“Thanks for your interest in our job opening.  I like all of your internship experiences and think you may be a good fit here for a F/T position. I would like to schedule an interview.  How does Tuesday at 11 am sound?”

Second Email From Eric to my friend:  

“One question before I make the time to come interview…How much does the job pay?”

Final Email From my friend to Eric:  

“I’ve actually changed my mind and decided to head in another direction.  Good luck with your job search.”

Eric could’ve had the entry-level job of his dreams with one of the best professional sports organization in the world, yet he blew it big time. What a shame! Don’t let this easily avoidable mistake ever happen to you!

During the interview process, hold off on any personal questions you want to ask regarding your pay, health benefits, vacation days, stipends.

You’ll have plenty of time to get all of these self-serving questions answered when the timing is more appropriate….after you get the job offer. 

Jordie Kern is Co-Founder of 1 Degree Hire.  Click Here for his complete bio, and follow him on Twitter @JordieKern

To access a FREE, 3 Part Video Series from 1 Degree Hire, enter your name and e-mail Here.

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Keep Your Voicemail Professional

By Jordie Kern @JordieKern

I want to talk to you about the greeting you record on your cell phone’s answering machine — I know it seems trivial, but it actually has an important impact on the first impression you make with prospective employers.

I can’t tell you how many times I’ve been impressed by someone’s resume, phoned them to schedule an interview, only to be immediately turned off after hearing their dull, inappropriate, or unprofessional greeting.

This is a super easy way to really impress someone, so let’s get it right.

First off…ditch the music, swearing, slang, and jokes…just keep it short, upbeat and inviting.  Your tone is everything so make sure you pronunciate your words and use proper grammar.

Always record a greeting..never the generic message that plays automatically if you forget to record one.  This is your chance to start to build your brand.

To prove my point, pretend you’re a hiring manager and need to phone two applicants to schedule interviews.  Neither one picks up their phone.  This is what you hear.

Applicant #1:

“Hey whaz up..you know what to do.  later.”

Applicant #2:

“Hi this is Jordie.  I’m sorry I missed your call.  Please leave a message and I’ll get right back to you.  Thanks.”

Which one leaves a better impression?  I think you’ll agree that an upbeat energetic greeting that allows your personality to shine in a professional manner is the way to go.

Jordie Kern is Co-Founder of 1 Degree Hire.  Click Here for his complete bio, and follow him on Twitter @JordieKern

To access a FREE, 3 Part Video Series from 1 Degree Hire, enter your name and e-mail Here.

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A Good Attitude Will Get You Hired After College

By Jordie Kern @JordieKern

Picture in your mind right now your dream entry level job.  Not just any old job, a great one…the absolute perfect one for you, doing something that will make you the happiest, provide a lot of responsibility so you can make a difference, and earn you the money you deserve.

Now, what if I told you that job can be yours…100% guaranteed!

All you have to do is possess a great attitude.  That’s right…your attitude will determine if you get hired.  You see, the world does not care who lands that job you want…whether it’s you or someone else.

The person with the best attitude…the one who is willing to bust his ass is going to get it.

So what does it mean to have a great attitude?  First, you have to tell yourself and really believe that you deserve that job and you’re going to get it.  Nothing is going to stop you.  Shut out all of the negative people in your life who tell you it can’t be done.

Next, you have to pay the price.  That means devoting the necessary time and energy right now to your career.  No excuses!  Can you get up an hour earlier or stay up an hour later each day so you can network with people who will help you get hired? Can you go out one less night with your buddies so you can work on your resume and portfolio?  Can you spend all day Sat. or Sun. so you can read or listen to audio books to become an expert in your field?

If you’re a full-time job hunter, that means spending at least 8 hours a day.  If you’re a full-time student, at least 1 hour a day…very doable, right?  That’s the effort this is going to take.

So, do you have it in you?  Are you willing to run through a wall to make this happen?  Remember, your life is going to get worse before it gets better.  Everyone says that they want a great job, but talk is cheap, and few are willing to put forth the required effort.

In my experience, only about 5% of college students have a great attitude.  It’s no coincidence that they are the ones who get hired at the best companies. I don’t care where you go to school, what you look like, who your parents know, your GPA…all of the stuff plays a distant second to your attitude.

Great attitude, great results.  Bad attitude, bad results.

So if you’re up to the challenge, contact me today and let’s plan a strategy detailing exactly what you should do starting right now.  I want you to join that elite 5% group so you can land your dream job.

You can do it and I’m going to help you every step of the way.

Jordie Kern is Co-Founder of 1 Degree Hire.  Click Here for his complete bio, and follow him on Twitter @JordieKern

To access a FREE, 3 Part Video Series from 1 Degree Hire, enter your name and e-mail Here.

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